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NOKIA... If one were to consider innovation as a religion, then it would be difficult to find an ardent preacher like Nokia
Over the years, Nokia has been on an innovation spree, be it mobile games, digital music service, network performance or network security. The ease with which it has transformed the Bounce Boeing Voyage from 2D to 3D and the Snake subsonic mobile puzzle game, bear testimony to its innovative streak, wherein it has successfully combined accessible game play with stylized presentation. On the security front, it recently launched Nokia IP2450 (a shared innovation with Intel and Check Point), which has been specifically designed to meet the needs of large businesses and service providers with respect to business continuity, scalability and extensibility. Nokia Music Stores unquestionably heighten the rivalry between Apple and Nokia, yet Nokia Music store, on a differentiating note, will allow users to download songs from Internet to their computers or directly to their mobiles over wireless networks, which iPhone does not have. They are ready to tap opportunities brought forth by the convergence of mobile communications and internet industries. As Nokia spokesperson Arja Suominen puts it, “We continue to focus on enhancing our strong position in mobile devices and networks, and building the new business of consumer internet services and business solutions, where we see interesting possibilities.” While connecting people, the company continues to cement its connection with innovation.
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Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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