IIPM MANAGEMENT INSTITUTE
...now in an agreement with Bharti!
In an
all-round strategic move, Google has joined hands with Bharti Airtel. The latest agreement between the companies ensures that the Google search engine would be available on the mobile sets of Airtel users. Google would also be adding advertisements through its Mobile Ads product on Airtel’s Live mobile portal. This model would be the first of its kind for both the businesses and the consumers of India. Google is the world’s most used search engine and Airtel has one of the largest base of mobile subscribers in India . Manoj Kohli, President of Bharti Airtel commented on the partnership saying that: “By offering Google services to our customers, Airtel will strengthen its commitment to innovation.”
With Bharti and Google coming together, the advertisers would be benefitting the most, as they would be able to reach larger number of users with their products and services on a cost-per-click basis. The deal seems to be a logical step when mobiles are fast outpacing the growth of the PCs.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006
An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative
For More IIPM Article, Visit Below....
IIPM Academics : Curriculum
...AND AN ODE TO INNOVATION...
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Yeah! Smoke ‘em out George!
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IIPM Publication :- 'Sidhuism' must prevail !
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IIPM Publication :- Electronically Yours
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...now in an agreement with Bharti!
In an
all-round strategic move, Google has joined hands with Bharti Airtel. The latest agreement between the companies ensures that the Google search engine would be available on the mobile sets of Airtel users. Google would also be adding advertisements through its Mobile Ads product on Airtel’s Live mobile portal. This model would be the first of its kind for both the businesses and the consumers of India. Google is the world’s most used search engine and Airtel has one of the largest base of mobile subscribers in India . Manoj Kohli, President of Bharti Airtel commented on the partnership saying that: “By offering Google services to our customers, Airtel will strengthen its commitment to innovation.”With Bharti and Google coming together, the advertisers would be benefitting the most, as they would be able to reach larger number of users with their products and services on a cost-per-click basis. The deal seems to be a logical step when mobiles are fast outpacing the growth of the PCs.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006
An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative
For More IIPM Article, Visit Below....
IIPM Academics : Curriculum
...AND AN ODE TO INNOVATION...
IIPM :- A CHARGING HERD OF ELEPHANTS LEAVES NONE IN ITS WAKE...
Yeah! Smoke ‘em out George!
IIPM Publication :- Jet Airways to flythe American way...
IIPM Publication :- 'Sidhuism' must prevail !
“Our company’s philosophy is partnership, innovation, and ...
IIPM Publication :- Electronically Yours
IIPM RANKED AHEAD OF FIVE OF THE IIMS RATED AS ONE OF THE FASTEST ...
IIPM Alliances
IIPM Students Life > Campus Placement
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